5 Creative Uses for Custom Bottled Water at Events
Summer is around the corner. That means that your prospective customer will be outside, having fun in the sun – and thirsty. Which is a perfect opportunity to promote your brand with custom bottled water.
Read on to find out why custom bottled water is a way to promote your business and five great ways to leverage custom bottled water for maximum impact this summer.
Why promote your brand with custom bottled water?
In today’s marketing environment, there’s more content than ever before – and attention spans are shorter than ever. Together, these factors make it difficult for brands to stand out through traditional marketing channels. Social media ads are easy to swipe past. Email lists and texts from companies can get blocked. Even billboards are ignorable (and how long are you looking at them anyway)?
If brands want to stand out, a new solution is needed. Enter custom bottled water. Custom bottled water does what traditional marketing no longer can:
- It forces your customers to pay attention. It takes about 20 minutes for the average person to drink a bottle of water. If they’re drinking custom bottled water with your company’s branding, they’re looking at your branding throughout that time. And if they are drinking custom aluminum bottled water, they can reuse the bottle infinite times. This creates a far deeper impression of your brand than is possible through traditional ad channels. Custom bottled water truly is a billboard in your hand.
- It ties your brand to a premium product. Aluminum bottled water in particular is sleek, modern, and eco-friendly. By putting your branding on a high-quality, aesthetically pleasing product, you are tying your brand to these positive attributes. Consciously or not, your customers will begin to see your brand as not only a great investment but perhaps even a sign of prestige.
- It shows your customers you care. Everyone needs to drink water, and an overwhelming number of Americans are chronically dehydrated. Custom bottled water gives your customers something they need, particularly in the hot summer months.
What are 5 creative uses for custom bottled water at events?
Here are 5 outside-the-box ways that you can ensure that your custom bottled water makes a splash this summer:
- Event sponsorships – Summer is packed with events like music festivals and conferences. Creating custom bottled water, either for the event itself, or that your company gives away at the event gives you a massive audience who can enjoy and appreciate what you are offering.
- Hydration pop-ups – If you have plastic or aluminum water bottles made with your branding, why not go to a high-traffic area like a beach, public park, or city center and give them away? Thirsty passersby will be eternally grateful.
- Fitness event collaborations – In the summer, gyms or fitness centers will often have outdoor bootcamp, yoga, or other training events. Donating your branded water to these events will inspire new customers to gaze at your branding as they try to hold Warrior 2.
- Weddings and family events – Weddings and family reunions are often in the summer, out in the sun. Offering to donate your branded bottled water or work with the families to create their own is a great way to become part of their special day.
- Summer camp sponsorships – Little kids running and playing in the sun need hydration. Why not make their day by sharing your custom bottled water with summer camps? Their parents will see the bottles at pickup time and be impressed by your company’s generosity. Better yet, you can promote the sponsorship, showcasing your community-minded values.
There are endless possibilities for using custom bottled water to get your company out there in the summer. All you need to do is pick the best manufacturing partner.
What makes My Own Water stand out as a summer event custom water bottle manufacturer?
Located in Commerce, California, just east of Los Angeles, My Own Water has been proudly serving customers since 1995. Every year, countless clients count on us for custom bottled water for their summer events. Here’s why we stand out:
- Quality – Our water is award-winning, both for its purity and taste. Our bottles are durable, with strong seals to prevent leakage and labels that don’t bleed or fall off. We were the first company to introduce PET plastic bottles, and we’re proud to have introduced BPA-free aluminum bottles into our offerings. We make quality custom water bottles in both plastic and aluminum.
- Customization – Not only do we offer both plastic and aluminum bottles in a variety of sizes, we also offer four different varieties of water. This allows us to give our customers exactly what they need – not to mention that our art department will work with you to design fully customized bottle art with the colors, fonts, and designs that best suit your brand. For a sufficiently large number of aluminum bottles, we can laser print your branding right on the bottle.
- Availability – We are a vertically integrated facility and manage all operations from bottle manufacturing to shipping directly in-house. We are on top of your orders at every step and pride ourselves on our reliability and responsiveness–which is imperative for planning summertime events. However you want to use your custom water bottles, they will arrive on time.
At My Own Water, we put customer service at the heart of all we do. Whether you are a marketing specialist or an event coordinator, we are eager to make your summertime event that much more special by providing custom bottled water that will delight your customers and help grow your business.
