How Aluminum Bottled Water is Changing the Industry

Suddenly, it seems like aluminum bottled water is everywhere. From grab-and-go restaurants to gyms, high-end retail stores to concerts and events, custom aluminum bottled water is the on-trend choice for discerning businesses and customers alike. 

If you’re curious to understand what’s behind the change and how to know if aluminum bottled water is a smarter marketing play for your business, read on.

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Why are customers choosing aluminum bottles? 

There are many reasons why bottled water customers are suddenly flocking to aluminum. Here are a few: 

• Aesthetics – The sleek look of an aluminum water bottle in metallic or white is widely considered more fashionable than a plastic water bottle. A customer who cares about appearances is far more likely to gravitate towards aluminum based on how it looks in their hand or on the table or deck beside them. 

• Reusability – Plastic water bottles can quickly start leaching microplastics into the water they contain. While aluminum water bottles with plastic linings are not microplastic-free, they are probably much safer for long-term use. This means that someone who buys an aluminum water bottle may continue to refill and reuse it for days, weeks, or even months after.

• Environmental Impact – Though PET plastic is a more environmentally friendly version of the material than conventional plastic, it still has nothing on aluminum. Aluminum is infinitely recyclable, meaning that when you discard an aluminum bottle, it’s not going into a landfill. In fact, 75% of the aluminum used in the world today is recycled. For eco-conscious customers, aluminum bottled water is far and away a better alternative to plastic. 

• Durability – Even the best-quality plastic water bottles can easily become warped or misshapen from being handled roughly, dropped, or left in the sun. Aluminum water bottles are stronger and hold up better as they are used. 

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What can custom aluminum water bottles do for your business? 

Given the popularity of aluminum water bottles with customers, you might be curious how having custom aluminum water bottles made could be an effective marketing strategy for your business. Here are a few ways:  

• Creating Increased Brand Recognition – Let’s face it: in an oversaturated content ecosystem with ever-shortening attention spans, it’s hard for a business to break through to customers. Social media ads can easily be swiped away. The average billboard is seen for a matter of seconds. On the other hand, the average water bottle is drunk in 20 minutes – and that’s assuming it’s not refilled. That’s 20 minutes for a client of yours to not only be looking at your business’s name and branding but to potentially have others around them do the same. Furthermore, a custom water bottle with your business’s branding on it will make it look that much more prestigious. 

• Demonstrating care for customers – Given the aesthetic and potential wellness benefits of aluminum bottled water, creating custom bottles in aluminum is a great way for a business to show that they are not only on-trend, but have their clients and customers’ best interests in mind.  

• Showing care for the planet – Many customers care about patronizing businesses that align with their values and beliefs. By making branded aluminum water bottles, your business can show customers that you are supporting greener and more sustainable practices and reducing waste.  

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What makes My Own Water stand out as a custom water bottle manufacturer? 

My Own Water specializes in premium custom bottled water, helping brands across every industry stand out since 1995. Our vertically integrated facility in Commerce, California (just east of Los Angeles), designs, manufactures, fills, and ships both plastic and aluminum water bottles, customized to elevate your brand with style and sustainability.

Here’s why we’re the best choice for custom aluminum water bottles:

• Quality – Our premium aluminum water bottles combine sleek design with uncompromising quality. Every bottle is meticulously crafted designed to reduce plastic waste without sacrificing performance. Whether you’re handing them out or selling them on shelves, My Own Water delivers quality that lasts. 

• Customization – From choosing the aluminum finish you want to designing and implementing your custom branding and art, we work with you to ensure that your custom aluminum water bottles showcase your brand to full advantage.

• Reliability – When you work with My Own Water, the only surprise you’ll have is how great the bottles look. Our vertical integration ensures that we personally oversee every step of your bottle ordering process, from fast turnaround to reliable delivery. 

At My Own Water, we care about building your brand. If you’re ready to see just how much custom aluminum water bottles can do for you, we can’t wait to bring them to life.

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